Privacy Policy
Last updated: October 21, 2026
This Privacy Policy explains how Joyz ("Joyz", "we", "us", or "our") collects, uses, and shares information when you visit joyz.io or use any of the web and mobile applications, games and websites we develop, publish or operate — including our mobile apps distributed through Google Play, our web applications, our web games at games.joyz.io and our content sites (together, the "Services"). Some of our apps may have their own privacy notice; where they do, that notice supplements this policy. If you do not agree with this policy, please do not use the Services.
1. Information we collect
1.1 Information you provide
When you contact us through our forms, subscribe to a list, create an account in one of our apps, submit an app or game for acquisition, or correspond with us by email, we collect the information you submit — typically your name, company, email address, the URL of your project, and the content of your message.
1.2 Information collected automatically on websites and web apps
When you use our websites, web applications and web games we may collect technical information, including IP address, browser type and version, operating system, referring page, language and time zone, pages and screens visited, the date and time of access, and similar diagnostic data.
1.3 Information collected automatically in mobile apps
When you use our mobile apps and games we, and the third-party SDKs integrated in them, may collect:
- Device information — device model, operating system and version, language, time zone, screen size, network type and approximate (IP-based) location;
- Identifiers — mobile advertising identifiers (such as the Android Advertising ID), app-set IDs and app-instance identifiers;
- Usage data — app launches, sessions, features and levels used, in-app events, ad impressions and clicks;
- Diagnostics — crash logs and performance data.
Our apps only request device permissions (for example notifications, camera or storage) when a feature needs them, and you can withdraw a permission at any time in your device settings. We do not collect precise GPS location unless an app clearly asks for it and you agree.
1.4 Purchases and subscriptions
In-app purchases and subscriptions in our mobile apps are processed by the app store (for example Google Play), and web payments are processed by our payment providers. We do not receive or store your full card details; we receive confirmation of the transaction, the product purchased and related status information so we can deliver it.
1.5 Cookies, SDKs and similar technologies
We and our partners use cookies, local storage, pixels, SDKs and similar technologies to operate the Services, remember preferences, measure traffic and performance, and deliver and measure advertising. You can control cookies through your browser settings and mobile identifiers through your device settings (see section 6).
2. How we use information
- To develop, provide, operate and maintain our web and mobile applications and other Services;
- To process purchases and subscriptions and deliver content you have paid for;
- To monetize our free apps, games and sites through advertising, and to deliver, measure, frequency-cap and — where permitted, and with consent where required — personalize ads;
- To analyze usage, fix crashes and improve our products and user experience;
- To attribute app installs and measure our marketing campaigns;
- To respond to inquiries, provide support and process partnership and acquisition requests;
- To detect, prevent and respond to fraud (including ad fraud), abuse and security incidents;
- To comply with legal obligations and enforce our terms.
3. Advertising and monetization
Many of our apps, games and sites are free and supported by advertising. We work with advertising networks and mediation platforms — including Google AdMob and the other partners listed in our app-ads.txt file — which may collect device identifiers, IP address and usage data through their SDKs or tags to show ads, limit how often you see them, measure their performance and prevent fraud. Where required by law (for example in the EEA, UK and Switzerland) we ask for your consent before personalized ads are shown. Non-personalized ads may still be shown and use less data. Each partner processes information under its own privacy policy — see, for example, how Google uses information from sites or apps that use its services.
4. How we share information
We do not sell personal information for money. We may share information with:
- Service providers who process data on our behalf (cloud hosting, analytics, crash reporting, email delivery, payments, customer support);
- Advertising, mediation and measurement partners for the purposes described in section 3, and attribution partners for our marketing;
- App stores and platforms such as Google Play, as needed to distribute our apps and process purchases;
- Authorities where required by law or to protect rights, safety and property;
- Acquirers or successors in connection with a merger, acquisition, financing or sale of business assets — including the sale or purchase of individual apps or games.
Under some US state laws, sharing identifiers with advertising partners for targeted advertising may be considered a "sale" or "sharing" of personal information. You can opt out as described in sections 6 and 8.
5. Legal bases (EEA and UK users)
Where the GDPR or UK GDPR applies, we process personal information to perform a contract with you (for example delivering a purchase), on the basis of our legitimate interests (operating, securing and improving the Services, non-personalized advertising and fraud prevention), with your consent (for example personalized advertising and non-essential cookies), and to comply with legal obligations. You can withdraw consent at any time.
6. Your choices
- Personalized ads in apps — on Android, open your device settings and go to Google › Ads (or Privacy › Ads) to delete or reset your advertising ID or opt out of ads personalization. Where an app offers privacy settings, you can also change your consent choices there.
- Cookies on the web — block or delete cookies in your browser settings, or use industry opt-out tools such as optout.aboutads.info and youronlinechoices.eu.
- Permissions and notifications — manage them at any time in your device or browser settings.
- Stop all collection by an app — uninstall the app.
7. Data retention and deletion
We retain personal information only for as long as necessary for the purposes described in this policy, unless a longer retention period is required by law. Analytics and advertising data is generally kept in aggregated or pseudonymized form. You can ask us to delete your data, or the account and data associated with any of our apps, by emailing [email protected] with the app name and, where possible, your account email. Uninstalling an app does not by itself delete data we already hold.
8. Your rights
Depending on where you live (including under the GDPR, UK GDPR and US state privacy laws such as the CCPA/CPRA), you may have rights to access, correct, delete or restrict the processing of your personal information, to object to processing, to data portability, and to opt out of targeted advertising or the "sale" or "sharing" of personal information. We will not discriminate against you for exercising these rights. To exercise them, contact us at [email protected]. You may also have the right to lodge a complaint with your local data protection authority.
9. International transfers
Your information may be transferred to and processed in countries other than the country in which you are located, including by our hosting, analytics and advertising partners. We use appropriate safeguards consistent with applicable law, such as standard contractual clauses, for such transfers.
10. Children's privacy
Our Services are not directed to children under 13 (or the equivalent minimum age in the relevant jurisdiction), and we do not knowingly collect personal information from children. If an app is intended for a mixed or younger audience, we configure it to comply with applicable rules (such as COPPA and the Google Play Families Policy), including serving only non-personalized ads from certified ad networks. If you believe a child has provided personal information, please contact us so we can remove it.
11. Security
We implement reasonable technical and organizational measures designed to protect your information, including encryption in transit. However, no method of transmission or storage is completely secure.
12. Third-party links and services
Our Services may link to or integrate third-party websites, SDKs and services. We are not responsible for the content or privacy practices of those third parties. Please review their privacy policies before providing them with information.
13. Changes to this policy
We may update this policy from time to time, for example when we launch new web or mobile apps or work with new partners. When we do, we will revise the "Last updated" date at the top of the page. Material changes will be communicated through the Services or by other reasonable means.
14. Contact us
Questions about this policy, or requests about your data in any of our apps? Email [email protected].
This document is provided for informational purposes and does not constitute legal advice. We encourage you to seek independent counsel regarding your specific obligations.